Thursday, October 31, 2013

My great experience at La Costa Film Festival!

I had the good fortune of being invited to the first ever La Costa Film Festival in Carlsbad, CA by my good friend and client, Nick DeNinno, a local video and film producer.  The red carpet was rolled-out; there were lights, music, plenty of food and drinks and of-course, special guests and the press.   The best part was to be given the opportunity to appreciate the art of filmmaking amongst friends.  

At the opening night gala, we were privileged to view the screening of “The Short Game” produced by Justin Timberlake and his lovely wife, Jessica Biel.  Attending the inaugural Film Festival in La Costa was Josh Greenbaum, the director of “TheShort Game” and with whom I had the opportunity to chat a little bit. I also had the opportunity to meet Ameri Avery, one the young ladies starring in the film and winner of the 2012 Junior Golf‘s World Championship for girls under 7.

For me, what makes a good film is not only the acting, but the stories that are told and the clever use of the camera to create suspense or to foreshadow an event.  “The Short Game” nicely reveals the stories of 8 very young children competing for Junior Golf‘s World Championship. It was amazing to learn through the film that not only are these children under seven years old, but they come from 54 different countries, different backgrounds and social status’s seeking the same goal:  to be the best of the best at such a tender age.   All eight children casted for the documentary displayed a deep passion for the game, extreme talent, the willingness to sacrifice their childhood for the game and an uncanny ability to learn through their mistakes.

The film takes you into the daily lives and homes of these families, allowing the audience to experience the families’ backgrounds, the hard work these children have to put forth and their dedication to achieving their goals.  The sacrifices they make to train and the amount of pressure each child puts on him/herself -   along with the pressure exerted on them by their parents – is unimaginable.  It was heart-breaking to see the children lose their composure during practices and throughout the Pinehurst Tournament where each of them was vying to be the winner.  The film-makers allowed the influence of the social status of each family to come through the film.   The financially wealthy lived in gorgeous mansions and stayed in luxurious resorts.   Those with lesser means appeared in their modest homes and stayed in VERY inexpensive hotels.  

As a parent of three beautiful children, I could not help to question, if the parents had too much vested interest in helping their children to perfect the game: be it for their financial benefit, for pride or was it pure love for the child?  I was delighted, however, to see that these talented and driven children were still allowed to be children.   Away from practices and tournaments, these matured seven year-olds become vivacious and silly, just as any other 7 year-old would.  

As the backgrounds of each child and his/her family are being presented, I found myself rooting for Zama Nxasana from South Africa.  He was buoyant and infectious with his laugh and his responses were priceless.  I was happy to learn that he was a awarded “most improved player” in the 2012 Junior Golf‘s World Championship.

For someone who knows nothing about Golf, I found the film to be flavorful and enlightening.   It was not only about golf but the intricacies of life.   The viewer’s emotions were powerfully evoked through the children’s behaviors and the responses of the parents.   For example, I did not like Augustin’s mother.  Augustin Valery was the seven-year old French golfer whose days in the tournament were not going as desired.  It was upsetting to see any adult - specially a MOTHER - put such insurmountable pressure on her 7 year-old son.   On the other hand, I could feel the raw emotions of Ameri Avery, the winner of the 2012 Junior Golf‘s World Championship tournament for the 7 and under, as well as the poor responses from her caddy and dad.

Ameri Avery and Soledad
Next time you hear there is a film festival in your city, try to attend. There is much to enjoy and to make it even better; the LaCosta Film Festival benefited our local Boys’ and Girls’ club.